2014: Top Shooting & Hunting Brand

Southwick Associates
The leading outdoor market research firm Southwick Associates has just released its report on the top hunting and shooting related brands for 2014. Several sources were used to compile this list, including Southwick Associates’ HunterSurvey.com and ShooterSurvey.com panels, household surveys conducted in late 2014 and other proprietary research by Southwick Associates. In 2014, most frequently purchased brands included:

Top handgun brand: Smith & Wesson
Top traditional rifle brand: Remington / Ruger (Sturm, Ruger)
Top rifle ammunition brand: ATK
Top handgun ammunition brand: ATK
Top boots brand: Cabelas
Top scopes: Bushnell
Top binoculars brand: Bushnell
Top game feeder brand: Moultrie
Top trail camera brand: Moultrie
Top tree stand brand: Big Game
Top muzzleloader: Thompson Center / CVA
Top crossbow: Barnett
Top shotgun ammunition brand: Winchester
Top blackpowder brand: Pyrodex
Top arrow brand: Easton / Carbon Express
Top broadhead brand: Rage
Top bow case brand: Plano
Top archery sight brand: Trophy Ridge
Top game call brand: Primos
Top reloading bullet brand: Hornady
Top reloading primer brand: CCI
Top reloading powder brand: Hodgdon / IMR
Top GPS device brand: Garmin
Top knife brand: Buck
Top holster/ammo belt brand: Blackhawk
Top choke tube brand: Carlson


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